1. Curate Social Media Feeds

Intentionally following accounts that keep you updated on the latest industry news, tips, and insights is a great way to ensure that you constantly learn.

2. Attend Conferences

Conferences are a great tool to take advantage of to learn from industry experts. There are many different digital marketing conferences, and always something you can learn from them.

3. Subscribe to Industry Podcasts

Podcasts are another great tool to use to learn more from industry leaders. They are great to listen to on your commute or to listen to take advantage of your downtime

4. Keep Tabs on Digital Marketing News Sites

Like following industry-related social media accounts, staying up to date with a handful of relevant sites for your business will help you be ahead of the curve on industry trends. Subscribing to the company’s newsletter is one way to ensure you get all the latest information.

5. Read News Roundups

If it is hard to find time to read the news, finding websites with weekly, regular, or monthly news roundups is one way to ensure you are not falling behind on the trends.

6. Attend a Training

Training is essential to help spur creative energy. Training is available for almost any digital marketing skill at any level.

7. Build a Reading List

Although the world of digital marketing moves fast, books still serve as a great resource to learn valuable information on strategic topics with long-lasting relevance.

8. Attend Local Meetups

Taking time to go to local marketing meetups is a great way to meet like-minded people and have constructive conversations about all things digital marketing.

9. Watch YouTube Videos

If you want to learn about something new, go to YouTube. YouTube has a wide variety of short and long video tutorials on just about anything you need to know regarding digital marketing.

10. Add Webinars To Your Routine

There are so many opportunities to learn online. Finding one or two webinars to watch each month is a great way to increase your knowledge.

11. Bring Training to Your Company

Marketing is constantly changing and evolving, and it is crucial to keep up for your business to remain competitive. One way to stay updated on the latest marketing world is to incorporate training annually.

12. Scope Out Free Training From Digital Platforms

Many large-scale tech companies like Google and Facebook provide opportunities for training and certifications.

13. Get a Certification

Signing up and receiving a certification shows that you have taken the time and proven to master a certain topic.

14. Be Curious and Try New Things

The best way to learn about something new is to try it out. So do not be afraid to go out of your comfort zone and try out new digital marketing platforms or strategies.

15. Find Local Industry Events

Local industry events can be a low-cost way to hear from new guest speakers.

16. Join a Facebook Group

You can find a Facebook group for nearly anything. So many great ideas are inspired through hearing from others and bouncing ideas off of other industry professionals.

17. Subscribe to Blogs

Most influential leaders in the industry have a blog or website where they share their expertise. Learning from these postings will help you stay updated with what is happening within the industry.

Read more about Growing Your Digital Marketing Skills at forbes.com

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Tom Foerstel : Founder & President

Tom Foerstel

Founder & President

Growing up in the San Francisco Bay Area in the 60’s, Tom developed a strong desire to create positive change for people and planet.

 

He went on to pursue his passion for art and design at Art Center College of Design in Pasadena, California, and worked for design firms in Southern California before moving to Boise, Idaho in the early 80’s. Foerstel Design opened its doors in 1985. Since its inception, the firm has cultivated a bold, happy, forward-looking team focussed on creating distinct and effective work on behalf of their clients.

 

An integral part of Tom’s philosophy is giving back to the community in which he lives — a company cornerstone that drives Foerstel’s long history of providing pro-bono services to local non-profit humanitarian and arts programs.

 

One of Tom’s proudest personal achievements is his ability to say Supercalifragilisticexpyalidocious backwards.