Consistently updating your website with blog postings is essential to attain higher website traffic. In addition, the blog content needs to be related to the website’s subjects to engage the audience and attract more visitors.
Google Analytics is a great tool to use to understand how the visitors are engaging with your website. Tracking your website will help you know where changes are necessary and what works well.
Implementing links to your website helps move the visitor throughout your website. These links provide them with an easier navigation of the pages which increases the overall time they spend on the site.
Meta Descriptions provide viewers with a brief overview of your website. These can be seen on search engines. Because of this, the Meta Description must do an excellent job of intriguing a visitor to your website while also including enough information to inform them what they will be seeing.
For your website to stand out in search engines, the content on your pages must be different than what can be found on other websites. Therefore, creating content that is not available anywhere else will boost your website’s relevance.
The landing page is the likely first thing your visitor will see when viewing your website, so it must be well structured. Navigation tabs listed clearly on the landing page are an excellent way for visitors to move through your website seamlessly.
Images are a great tool to intrigue visitors, but it is crucial to make sure the images you are using on your website are not slowing down the overall speed of the site. Slow web pages can be frustrating for visitors and will rank lower in the search engine results.
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Growing up in the San Francisco Bay Area in the 60’s, Tom developed a strong desire to create positive change for people and planet.
He went on to pursue his passion for art and design at Art Center College of Design in Pasadena, California, and worked for design firms in Southern California before moving to Boise, Idaho in the early 80’s. Foerstel Design opened its doors in 1985. Since its inception, the firm has cultivated a bold, happy, forward-looking team focussed on creating distinct and effective work on behalf of their clients.
An integral part of Tom’s philosophy is giving back to the community in which he lives — a company cornerstone that drives Foerstel’s long history of providing pro-bono services to local non-profit humanitarian and arts programs.
One of Tom’s proudest personal achievements is his ability to say Supercalifragilisticexpyalidocious backwards.