Government contracting capabilities

We provide branding, design, and marketing services for local and state agencies, specializing in city branding, public awareness campaigns, tourism marketing, and packaging design. SAM-registered and experienced in RFPs and RFQs, we hold key NAICS codes (541430, 541613, 541910, 541810) and comply with ADA, data security, and ethical advertising standards. With more than 40 years of experience, we deliver strategic, high-impact creative solutions for government initiatives at competitive pricing.

Core competencies

LOGO & BRAND
IDENTITY

Packaging
Design

Web Design &
Programming

Social Media
Marketing

Marketing
Campaigns

What sets fpm apart

40 years of client success

Our agency has been aiding clients on their journey to success since 1985. Our experience spans from small, startup businesses to long-established government organizations.

Data-driven design & consumer research

We are a design agency with a foundation in Creative Intelligence — everything we do is based on current research, consumer data, and years of industry experience.

Leading CPG branding & packaging agency

With decades of experience developing memorable packaging for brands sold in major retailers, we continue to stand out as a leading design agency in the 
CPG industry.

Strategic messaging & marketing campaigns

We strategically develop memorable marketing campaigns that last. We’re not afraid to push the boundaries and be innovative (as you can see by the 22-ton traveling potato truck in our portfolio).

Tailored brand identity solutions

We’re passionate about what we do, so we dedicate ourselves fully to creating tailored brand identity solutions, innovative web design, and dynamic marketing strategy for every project.

Specialization in web design & social media

Our team specializes in UX/UI design, web development, SEO, and social media marketing.  We create digital solutions for a modern market that are both contemporary and timeless.

Featured clients

Idaho Potato Commission

Big Idaho® Potato Tour campaign
Website creation
Marketing collateral

Marketing collateral
Marketing campaigns

Website design and programming
Program management

Billboard advertising
Corporate literature
Quarterly reports

Marketing campaign
Corporate literature
Quarterly reports

Branding creation
Corpoarte literature and signage

Branding creation
Marketing collateral
Library cards

Branding creation
Marketing collateral
Website creation

Contracting information

Women-owned

UEI

Qfrnu8dtegg3

CAGE code

9ysd7

HUB zone

16001000101

NCAIS codes

Graphic Design
Services

541430

Marketing Consulting Services

541613

Marketing Research Services

541910

Digital Advertising Agency

541810

Download our capabilities statment

Wish you could save this page for later? Well, you can! Download a copy of our capabilities statement, which includes the information on this page, such as contracting codes and contact information.

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Tom Foerstel : Founder & President

Tom Foerstel

Founder & President

Growing up in the San Francisco Bay Area in the 60’s, Tom developed a strong desire to create positive change for people and planet.

He went on to pursue his passion for art and design at Art Center College of Design in Pasadena, California, and worked for design firms in Southern California before moving to Boise, Idaho in the early 80’s. Foerstel Design opened its doors in 1985. Since its inception, the firm has cultivated a bold, happy, forward-looking team focussed on creating distinct and effective work on behalf of their clients.

An integral part of Tom’s philosophy is giving back to the community in which he lives — a company cornerstone that drives Foerstel’s long history of providing pro-bono services to local non-profit humanitarian and arts programs.

One of Tom’s proudest personal achievements is his ability to say Supercalifragilisticexpyalidocious backwards.