logos from memory

Signs.com asked dozens of Americans to draw the logos of well-known companies from memory, including Domino’s, Apple, Adidas, and Starbucks.

As you can see, there was a wide range in aptitude and some logos fared better than others; overall the Starbucks and Foot Locker logos were the worst drawn while Ikea and Target were the best represented. There is also this (a true story):

Adidas, the second largest sportswear company in the world, acquired its three-stripes logo in 1952 from footwear brand Karhu Sports for two bottles of whiskey and the equivalent of $2,000.

Try your Can you draw a working bicycle from memory?
starbucks
burger king
adidas
apple

[via kottke]

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Tom Foerstel : Founder & President

Tom Foerstel

Founder & President

Growing up in the San Francisco Bay Area in the 60’s, Tom developed a strong desire to create positive change for people and planet.

 

He went on to pursue his passion for art and design at Art Center College of Design in Pasadena, California, and worked for design firms in Southern California before moving to Boise, Idaho in the early 80’s. Foerstel Design opened its doors in 1985. Since its inception, the firm has cultivated a bold, happy, forward-looking team focussed on creating distinct and effective work on behalf of their clients.

 

An integral part of Tom’s philosophy is giving back to the community in which he lives — a company cornerstone that drives Foerstel’s long history of providing pro-bono services to local non-profit humanitarian and arts programs.

 

One of Tom’s proudest personal achievements is his ability to say Supercalifragilisticexpyalidocious backwards.