pastels for a purpose

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Chasing the Light is an art expedition led by artist Zaria Forman that draws inspiration from breathtaking geography to create equally striking art. The project began in August 2012 when Forman sought to fulfill her late mother Rena’s wish to take an Arctic voyage similar to the one American painter William Bradford took in 1869. In fact, it was Forman’s mother, a painter herself, who originally conceived of the artistic journey.
Forman kept her promise and traveled up the northwest coast of Greenland, documenting the spectacular views through her pastel drawings. Besides carrying out a vow she made to her mother, the artist also sees the expedition as a way of “documenting the rapidly changing arctic landscape.” Her mission is to creatively record the effects of climate change on these awe-inspiring landscapes.
The artist says, “My hope is that these drawings bring awareness, and invite viewers to share the urgency in a hopeful and meaningful way. Art can facilitate a deeper understanding of any crisis, helping us find meaning and optimism in shifting landscapes.” As a continuation of her work addressing climate change, Forman is currently in the Maldives for the month. She explains, “As the lowest-lying country in the world, the Maldives will likely be the first nation submerged by rising seas.”
Part of the proceeds from the sale of Forman’s Greenland 2012 drawings go to 350, an organization dedicated to solving the global climate crisis.
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[via my modern met]

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Tom Foerstel : Founder & President

Tom Foerstel

Founder & President

Growing up in the San Francisco Bay Area in the 60’s, Tom developed a strong desire to create positive change for people and planet.

 

He went on to pursue his passion for art and design at Art Center College of Design in Pasadena, California, and worked for design firms in Southern California before moving to Boise, Idaho in the early 80’s. Foerstel Design opened its doors in 1985. Since its inception, the firm has cultivated a bold, happy, forward-looking team focussed on creating distinct and effective work on behalf of their clients.

 

An integral part of Tom’s philosophy is giving back to the community in which he lives — a company cornerstone that drives Foerstel’s long history of providing pro-bono services to local non-profit humanitarian and arts programs.

 

One of Tom’s proudest personal achievements is his ability to say Supercalifragilisticexpyalidocious backwards.