'sea me' algae

Presented at Dutch Design Week 2014, ‘Sea Me’ is a result of Nienke Hoogvliet‘s exploration into looking for more sustainable solutions for the textile industry. With an old fishing net used as its woven backing, the flooring piece is tufted by hand using yarn made from sea algae — a plant that grows much faster and requires less nutrients than common fibers such as cotton; proposing the relatively new material as an alternative to what is currently on the market. In her work, the Dutch designer captures the contrast between the global problem of plastic pollution in our oceans, with an aesthetic that expresses all of the beauty that our earth’s bodies of water have to offer; and proves that waste can be reused in a way that can have both a graceful appearance and practical use.




[via designboom]

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Tom Foerstel : Founder & President

Tom Foerstel

Founder & President

Growing up in the San Francisco Bay Area in the 60’s, Tom developed a strong desire to create positive change for people and planet.


He went on to pursue his passion for art and design at Art Center College of Design in Pasadena, California, and worked for design firms in Southern California before moving to Boise, Idaho in the early 80’s. Foerstel Design opened its doors in 1985. Since its inception, the firm has cultivated a bold, happy, forward-looking team focussed on creating distinct and effective work on behalf of their clients.


An integral part of Tom’s philosophy is giving back to the community in which he lives — a company cornerstone that drives Foerstel’s long history of providing pro-bono services to local non-profit humanitarian and arts programs.


One of Tom’s proudest personal achievements is his ability to say Supercalifragilisticexpyalidocious backwards.