Blog

Enjoy a collection of musings, deep thoughts and good times from our crew here at Foerstel.

Who doesn’t love a little wordplay? We were blown away by the simplicity and brilliance of Chic & Artistic’s latest series, Panto’N’Roll that’s about as good as a design joke gets. Taking Pantone’s indexed color chips and merging them with famous song titles Chic and Artistic may have created one

In case you don’t find yourself constantly on your iPhone or iPad, now you can actually live amongst your apps and their icons. The Google Maps icon, that we have all come to know and love for letting us know where we are or where we need to go, has

Design consultancy Antrepo—who previously designed minimalistic packaging for international brands—has reimagined several online brands with ‘line-based’ logos. Drawing inspiration from the design of vintage Japanese cameras from the ‘70s and ‘80s, the consultancy applied the ‘line-based design’ to the logos of online brands such as Facebook, Google, Apple and Twitter—giving

Just in time for the Superbowl! The Whole Foods market in Pasadena, California was so taken with our new package design for Beanfield’s snack chips they created a big beautiful end-aisle display showcasing all of the flavors!

Gabee Meyer takes makes art using nature’s canvas. She finds discarded leaves and intricately paints folk-meets-contemporary patterns on them. Gabee is also a very talented illustrator and pattern-maker. You can see more of her illustration work on Behance. Hailing from São Paulo, Brazil, the illustrations of Gabee Meyer are a

Even if your office building wasn’t designed with sustainability in mind, there are several steps you can take to make it more eco-friendly. One of the first things to do is figuring out how the building’s performing right now. Check the Environmental Protection Agency’s guide to measuring the carbon footprint

Used coffee capsules now upcycled as watches – Nespresso has been riding the home barista trend with counter-top coffee makers. But what to do with those crushed capsules? One enterprising idea is seeing them used as the basis for a handmade, custom timepiece as part of the Grand Cru collection

Finally, a gag gift for that insufferable beer snob you know: Pantone swatches for beer. Designed by Alexander Michelbach and Daniel Eugster, each “Beertone” card gives the exact color value of a beer in RGB, CMYK and HTML code. Their efforts were assisted by some 202 Swiss breweries, which offered

Vertical gardens are a fun way to bring greenery indoors or to small patios and yards. Turkish design firm Designnobis has created a living wall system with an upcycled twist: Their Naturwall allows anyone to create their own vertical garden using disposable cups. Rather than ending up in the landfill,

On the surface, Google Images is a remarkably comprehensive thing, serving up visuals for just about any query a curious Internet user could muster. But behind the scenes, it’s constantly in flux, its database growing along with the web and resorting itself according to new search patterns and the constantly

Los Angeles-based video, photography and sculptural/installation artist Cayetano Ferrer has re-interpreted the discipline of graffiti through his artistic interrogation of urban objects. Through his projects “city of chicago” and “western imports” he camouflages street signs and ordinary cardboard boxes to mimic the surrounding scenery – rendering them “invisible street art”.

South Carolina-based artist Jessica Drenk was born and raised in Montana where she developed an understanding and appreciation of the natural world that has since deeply influenced the course of her artistic career. Her installations and sculptures often imitate organic shapes, patterns, and textures even when using a medium that

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Tom Foerstel : Founder & President

Tom Foerstel

Founder & President

Growing up in the San Francisco Bay Area in the 60’s, Tom developed a strong desire to create positive change for people and planet.

He went on to pursue his passion for art and design at Art Center College of Design in Pasadena, California, and worked for design firms in Southern California before moving to Boise, Idaho in the early 80’s. Foerstel Design opened its doors in 1985. Since its inception, the firm has cultivated a bold, happy, forward-looking team focussed on creating distinct and effective work on behalf of their clients.

An integral part of Tom’s philosophy is giving back to the community in which he lives — a company cornerstone that drives Foerstel’s long history of providing pro-bono services to local non-profit humanitarian and arts programs.

One of Tom’s proudest personal achievements is his ability to say Supercalifragilisticexpyalidocious backwards.