Blog
Enjoy a collection of musings, deep thoughts and good times from our crew here at Foerstel.
On the heels of their Happy Hour recipe contest, the Idaho Potato Commission asked us to create a set of cards featuring the winners from the Women Chefs and Restaurateurs category. Step aside, beer nuts!
Fresh off the introduction of a new brand identity and package redesign for their premium line, Harvest Classic asked us to take a look at their Breadlover’s brand and packaging. Dare we say it had grown stale over the years? We started from scratch, creating a whole new look and
We were thrilled when Matitegiovanotte, a European design firm, asked us to submit our work for a new book called “The Meaning Underground: A Visual Trip into the Art of Copywriting” showcasing excellence in copywriting–and even more excited to learn that all three of our submissions will be included. Featured
Trident Seafoods asked Foerstel to work on identity and packaging for a new brand and line of pet products, Alaska Naturals. The products utilize Trident’s finest quality Wild Alaska Natural Salmon Oil. The identity and packaging had been started by another design firm and Trident asked us to complete it
Beer, brats and Bavarian music – all things you’d expect from an Oktoberfest party. What made this an OktoberFAST party was pairing all these things with some fine German engineering. Foerstel partnered with Stein Distributing, Lyle Pearson Motors and client, Chandlers Steakhouse, for a gorgeous autumn day in downtown Boise.
We are happy to continue to carry out Blue Cross’ creative. This year: A Healthier Idaho. One step at a Time. So far we’ve produced both digital and traditional billboards, corporate tradeshow banners, football and basketball program ad variations; as well as five radio spots that run across the state
I saw a documentary about the TED Conference last night and was amazed and inspired. There is so much in the media and even our personal experiences every day that can cause frustration and negativity. This conference is all about incredibly gifted people using their creativity, imagination and hard work
The third interview in our series is all about Jeff Harder. Jeff recently celebrated his seventh year at Foerstel, which is one more reason we all feel lucky to have him as part of the team. Jeff’s other dream job (besides this one of course) is to get paid for
Power Engineers was looking for an attention-getting invitation / mailer for a conference they were hosting. We scaled their current ad campaign to postcard size and researched engineering terminology to create headlines focused on industry humor that only an engineer could appreciate! The results? An incredible response rate and attendance
Oktoberfest generally invokes visions of brats, steins of beer and oompah bands. Combine that with German engineering and you have OktoberFAST! Not only will the Silver Sage Porsche Club will be showcasing 100 vintage and late model cars but the brand new Porsche Panamera will be making its Boise debut
Early this morning, our new sign rolled in. We have officially arrived here in our new spot! Not too long after the sign went up… the Oscar Meyer Weiner truck rolled in for a car wash at the fire station across the street. Good neighborhood watching here at Foerstel today!
As part of our ongoing work for Fresca Mexican Foods, we produced these trade show banners. They were simple to produce, utilizing photography and messaging from the brochure and web site projects, and even simpler to use – just pull the banner up out of a sturdy base unit and
