real food

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From the sticky to the greasy, Martin Parr’s new book Real Food published by Phaidon is a glorious collection of everyday meals and snacks. Taken in fast food restaurants, greasy spoons, street stalls and barbecues from across the world, the book serves as a best of Parr’s iconic food shots.
Real Food includes over 200 photographs spanning a 25 year period and encapsulates Parr’s superb ability to capture a nation’s identity through a single photograph, whether it’s plump chips swimming in gravy or an alarmingly colored jelly that seemingly wobbles with delight.
Parr’s images are an antidote to the current trend of artisan produce and Masterchef-style meals, where processed foods and E numbers are proudly presented in full garish color. It’s a gastronomic joy to flick through the saturated pages and the photographer’s images have been deliciously paired together, creating a dialogue within the wordless book. A5 sized, a final flourish is the book’s wipe clean cover, which is adorned in the familiar gingham tablecloth seen everywhere in local cafes.
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Tom Foerstel : Founder & President

Tom Foerstel

Founder & President

Growing up in the San Francisco Bay Area in the 60’s, Tom developed a strong desire to create positive change for people and planet.

 

He went on to pursue his passion for art and design at Art Center College of Design in Pasadena, California, and worked for design firms in Southern California before moving to Boise, Idaho in the early 80’s. Foerstel Design opened its doors in 1985. Since its inception, the firm has cultivated a bold, happy, forward-looking team focussed on creating distinct and effective work on behalf of their clients.

 

An integral part of Tom’s philosophy is giving back to the community in which he lives — a company cornerstone that drives Foerstel’s long history of providing pro-bono services to local non-profit humanitarian and arts programs.

 

One of Tom’s proudest personal achievements is his ability to say Supercalifragilisticexpyalidocious backwards.