you say po-TAY-to, i say po-TOT-o

ipc_10-07_spuntandcoach-all-lo1Dan Quayle says potatoe. Oh well, it’s all good if it’s associated with the Idaho Potato Commission (IPC). Who doesn’t enjoy promoting the biggest commodity of our great state? is the latest, greatest promotion dreamed up by IPC’s VP of Foodservice, Don Odiorne (also known as Dr. Potato). Don asked us to provide some items for his next trade show event, promoting Coasters, signs, cards–like I said, it’s all good.

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Tom Foerstel : Founder & President

Tom Foerstel

Founder & President

Growing up in the San Francisco Bay Area in the 60’s, Tom developed a strong desire to create positive change for people and planet.


He went on to pursue his passion for art and design at Art Center College of Design in Pasadena, California, and worked for design firms in Southern California before moving to Boise, Idaho in the early 80’s. Foerstel Design opened its doors in 1985. Since its inception, the firm has cultivated a bold, happy, forward-looking team focussed on creating distinct and effective work on behalf of their clients.


An integral part of Tom’s philosophy is giving back to the community in which he lives — a company cornerstone that drives Foerstel’s long history of providing pro-bono services to local non-profit humanitarian and arts programs.


One of Tom’s proudest personal achievements is his ability to say Supercalifragilisticexpyalidocious backwards.