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Enjoy a collection of musings, deep thoughts and good times from our crew here at Foerstel.

Remember The Carpenters’ lovesick melody “We’ve Only Just Begun?” So many roads to choose We’ll start out walkin’ and learn to run And yes, we’ve just begun Little did the pop-duo know that they might just as well have been talking about sustainable packaging! Sustainable packaging has traveled many a

“Perhaps it is because cats do not live by human patterns, do not fit themselves into prescribed behavior, that they are so united to creative people.” -Andre Norton We were blessed to share our working lives with a special team member. One, who for the last 15 years, reported to

If you think you saw a giant potato on wheels trucking down the road this weekend you were not hallucinating! It was real. Well, your vision was real…not the potato. Schofield Design in Weiser, Idaho, did such a great job constructing this radical russet, we have had to convince potato

Tofurky! You can’t say it without smiling, can you? As a very satisfied Tofurky consumer myself, I have to say “don’t knock it till you’ve tried it.” Anyway, it just so happens that we have had the pleasure of working with Tofurky for over 10 years, and they are one

Organic.org, Foerstel’s organic consumer site, has a collection of links and tips for simple, stress-free holidays! Check out the Organic.org top picks for 2011 unique gifts and unique recipes, and “get your holiday on.” Happy holidays!

Meet Grayson, the newest member of the Foerstel Team, “beamed up” to the City of Trees from the Lone Star state. Web Developer, Family Man, Comedian, Poet, Photographer? The jury is still out on which one is his true calling, but they all come in handy at Foerstel. Where did

Foerstel is happy to welcome our new web developer, Grayson Roberts, to the group. He has brought unique qualities: added height (he’s about 7 feet tall!), a very quiet and humorous poetic touch, and admirable web experience and abilities. Enjoy Grayson’s intimidatingly accurate account of his first day at Foerstel!

Mobile marketing via a Quick Response Code (QR Code) may have had a slow start in the US, but in the last two years they’ve gone gangbusters. A recent study by comScore reported that, in June alone, 14 million mobile device users in the U.S. scanned a QR code. Packaging

Hip-hip hooray! Three cheers for MiM, the new summer schedule, and for another sustainability effort at Foerstel. For the third year in a row, Foerstel has participated in the ACHD May in Motion campaign (MiM). This year we had 58% participation which is pretty good considering several of our people

May in Motion in Boise is a city wide promotion to get single drivers out of their cars to try alternative modes of transportation. I am lucky enough to live in a neighborhood close to downtown so that in the nicer months, my main wheels are attached to a 1964

With fanfare and ritual, Dynamite Marketing launched their new brand identity, brand messaging and package design at the Annual Spring Conference in early April. It was an “explosive” success!  Foerstel was invited to be a part of the presentation, highlighting our work on not only the branding and design, but

Woodstock Farms was introduced over a decade ago to serve as the natural and organic value brand for both natural and conventional supermarkets needing an option in that category. With over 350 products Woodstock has a presence in almost every aisle of the grocery store. Here is an example of

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Tom Foerstel : Founder & President

Tom Foerstel

Founder & President

Growing up in the San Francisco Bay Area in the 60’s, Tom developed a strong desire to create positive change for people and planet.

He went on to pursue his passion for art and design at Art Center College of Design in Pasadena, California, and worked for design firms in Southern California before moving to Boise, Idaho in the early 80’s. Foerstel Design opened its doors in 1985. Since its inception, the firm has cultivated a bold, happy, forward-looking team focussed on creating distinct and effective work on behalf of their clients.

An integral part of Tom’s philosophy is giving back to the community in which he lives — a company cornerstone that drives Foerstel’s long history of providing pro-bono services to local non-profit humanitarian and arts programs.

One of Tom’s proudest personal achievements is his ability to say Supercalifragilisticexpyalidocious backwards.