Blog

Enjoy a collection of musings, deep thoughts and good times from our crew here at Foerstel.

London-based creative Lex Wilson made a series of illustration experiments using typography, 3D art, and a lot of perspective. He uses the viewer’s perspective to create optical illusions of type that seem to pop in and out of the page. What’s even cooler is that he illustrates these words by

Use of the Esso trademark was restricted in the United States, so Standard Oil of New Jersey (Jersey Standard) hired renowned industrial designer Raymond Loewy (1893-1986) to create a new name and logo for the brand. According to designboom, Loewy “proposed ‘exxon’ and came up with seventy-six rough pencil sketches

Our client Sibu Beauty made Allure’s Top 8 Superfoods for Gorgeous Skin and Hair. According to the experts over at Allure: “Nutritionists swear by omega-7s in sea buckthorn for promoting strong hair and nails and helping skin hold onto moisture. It’s not very tasty, so try an oral supplement like

Darcy is the world's cutest hedgehog in this ongoing photo series.
Woman Photoshops Present-Day Self into Childhood Photos
Video: Mamma Chia CEO – Mainstream Has Been “Phenomenal” for Us
When it comes to shopping, packaging and branding is often just as important as consumer preference. #industrytrends
Minimiam: Tiny People’s Adventures In The World of Food // Pierre Javelle and Akiko Ida’s photos of tiny people’s adventures in a world made of food are pure awesomeness
Elaborate New Portraits Drawn on Vintage Maps by Ed Fairburn #dailyinspiration
Modern day igloos: 6 incredible buildings made from ice and snow
Green walls provide multiple eco-benefits.
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Tom Foerstel : Founder & President

Tom Foerstel

Founder & President

Growing up in the San Francisco Bay Area in the 60’s, Tom developed a strong desire to create positive change for people and planet.

 

He went on to pursue his passion for art and design at Art Center College of Design in Pasadena, California, and worked for design firms in Southern California before moving to Boise, Idaho in the early 80’s. Foerstel Design opened its doors in 1985. Since its inception, the firm has cultivated a bold, happy, forward-looking team focussed on creating distinct and effective work on behalf of their clients.

 

An integral part of Tom’s philosophy is giving back to the community in which he lives — a company cornerstone that drives Foerstel’s long history of providing pro-bono services to local non-profit humanitarian and arts programs.

 

One of Tom’s proudest personal achievements is his ability to say Supercalifragilisticexpyalidocious backwards.