Enjoy a collection of musings, deep thoughts and good times from our crew here at Foerstel.

stahlbush island farms

Although many of our projects begin with package design, they don’t usually stop there. Part of the basic new product marketing and promotion toolkit is

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chandlers and hotel 43

We were asked to help promote the obvious synergistic benefits of Chandlers, Boise’s  finest restaurant, being located in the lobby of another of Boise’s finest

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new from tj farms select

Treasure Valley Packaging continues to grow their private label line, TJ Farms Select, with the addition of new sausage items. Treasure Valley Packaging prides themselves

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Fresca is a Boise-based tortilla company founded in 1977 with a large (and loyal) international foodservice clientele. At the beginning of our engagement, we went

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lake front property

With only 12 inches of  average annual rainfall, Boise can have some problems handling the occasional torrential downpour. This is a photo of Front Street

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wada farms

“We want to update our logo.” Refresh, refine, and rework it. Make it easier to use and reproduce over a wide variety of applications and

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harvest classic

Harvest Classic Bakery opened its doors in 1995 with a commitment to produce fabulous tasting, healthy bread, using only the finest ingredients. We met the

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Launched on 6/30 in partnership with Curious Media, we are pleased to present the new Celsius website; you must visit so that you can see

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a bunch of sluggers

The Foerstel / Donahoe-Pace Softball Team has been going strong again for the 2009 season! Even though the first couple of games got rained out…which

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meet the planet

I was asked to speak on a radio program called “Meet the Planet” out of San Francisco earlier this week. The topic was one very

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Tom Foerstel : Founder & President

Tom Foerstel

Founder & President

Growing up in the San Francisco Bay Area in the 60’s, Tom developed a strong desire to create positive change for people and planet.


He went on to pursue his passion for art and design at Art Center College of Design in Pasadena, California, and worked for design firms in Southern California before moving to Boise, Idaho in the early 80’s. Foerstel Design opened its doors in 1985. Since its inception, the firm has cultivated a bold, happy, forward-looking team focussed on creating distinct and effective work on behalf of their clients.


An integral part of Tom’s philosophy is giving back to the community in which he lives — a company cornerstone that drives Foerstel’s long history of providing pro-bono services to local non-profit humanitarian and arts programs.


One of Tom’s proudest personal achievements is his ability to say Supercalifragilisticexpyalidocious backwards.