Blog

Enjoy a collection of musings, deep thoughts and good times from our crew here at Foerstel.

In this conceptual project for an organic ‪#‎skyscraper‬ in London, UK, residents' discarded waste becomes the ‪#‎material‬ for the building's vertical construction. Organic London Skyscraper Grows as Residents Recycle
WHIRLING NEBULAE, FIREBALLS, THE AURORA BOREALIS: NOTHING LIKE SPECTACULAR SPACE PICTURES TO GIVE YOU A LITTLE PERSPECTIVE. The Most Spectacular Astronomy Photographs Of 2014

It’s common knowledge that making fish a part of your diet instead of meat has many health benefits, and the subsequent popularity of fish as a protein source has created environmental problems keeping up with the demand. One solution comes from our client Clear Springs Foods with their Premium Trout

Getting the Big Idaho Potato Truck ready for its third US tour required a change in theme and graphics, since the purpose of its maiden voyage in 2012 was to honor the Idaho Potato Commission‘s 75th Anniversary. For the 2014 tour, we created the theme “It’s Real” which has its

Photographer Creates Brilliant Series Of Minimalist Photographic Puns
Impossibly Tiny Landscapes Painted on Food by Hasan Kaleby

…and that something would be a new brand identity and package design! We had so much fun working on this project – all of the Rising Moon products are organic, vegetarian and really delicious. From pizza to pasta to sauce, the product line was originally developed by a young couple

We developed this package design for a local organic wine, but our supplier has “dried up” so-to-speak, and now we have a really cool, thoughtful, eco-friendly, clever and sustainable box looking for a delicious local organic wine. Oh and we will donate 10% of the profits to a local animal

[via Michael Bierut for design observer] I learned how to design at design school. But I learned how to be a designer from Massimo Vignelli. In June 1980, I graduated from the University of Cincinnati with a bachelor’s degree in graphic design, and moved to New York City to take

Bikes Gave Their Lives To Be Reassembled As Famous Logos

Choosing between all of the different non-dairy beverages on the market these days can be a challenge, and our client Good Karma Foods just made it even more difficult. They have five different flax-seed-based products on the shelf now – two of them with added plant-based protein – and all

Pretty much everyone has heard about the benefits of coconut water by now. But not everyone is a fan of the flavor. So about a year after we did a new coconut water package design for our client Harvest Bay, they asked us to create packages for three new flavors!

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Tom Foerstel : Founder & President

Tom Foerstel

Founder & President

Growing up in the San Francisco Bay Area in the 60’s, Tom developed a strong desire to create positive change for people and planet.

 

He went on to pursue his passion for art and design at Art Center College of Design in Pasadena, California, and worked for design firms in Southern California before moving to Boise, Idaho in the early 80’s. Foerstel Design opened its doors in 1985. Since its inception, the firm has cultivated a bold, happy, forward-looking team focussed on creating distinct and effective work on behalf of their clients.

 

An integral part of Tom’s philosophy is giving back to the community in which he lives — a company cornerstone that drives Foerstel’s long history of providing pro-bono services to local non-profit humanitarian and arts programs.

 

One of Tom’s proudest personal achievements is his ability to say Supercalifragilisticexpyalidocious backwards.