Enjoy a collection of musings, deep thoughts and good times from our crew here at Foerstel.

thinking inside the box

We developed this package design for a local organic wine, but our supplier has “dried up” so-to-speak, and now we have a really cool, thoughtful,

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just the flax

Choosing between all of the different non-dairy beverages on the market these days can be a challenge, and our client Good Karma Foods just made

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the original protein bar

We were fortunate enough to be asked to work with Native American Natural Foods on new branding and package design for their buffalo-meat based protein

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oktoberfast 2013

We love our client Rex Chandler! Not only does he own one of the premier restaurants in our fair city (Chandlers) and another in our

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tasty site redesign

We have had our noses pressed to the screen of our computers, transferring data into the new RECIPES section of the Idaho Potato Commission website.

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idaho shakespeare festival

We proudly partnered with local Boise company Retroscope Media to capture some spectacular moments of the Idaho Shakespeare Festival into a series of promotional videos.

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spotted in socal

The LA Times recently spotted the Idaho Potato Commission‘s 6-ton Potato Truck and apparently already had an 18′ fork that was just big enough to

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design annual 53

We received our copy of Communication Arts‘ Design Annual 53, September/October this morning and were finally able to see our entry featured within this prestigious publication. Congratulations

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Tom Foerstel : Founder & President

Tom Foerstel

Founder & President

Growing up in the San Francisco Bay Area in the 60’s, Tom developed a strong desire to create positive change for people and planet.


He went on to pursue his passion for art and design at Art Center College of Design in Pasadena, California, and worked for design firms in Southern California before moving to Boise, Idaho in the early 80’s. Foerstel Design opened its doors in 1985. Since its inception, the firm has cultivated a bold, happy, forward-looking team focussed on creating distinct and effective work on behalf of their clients.


An integral part of Tom’s philosophy is giving back to the community in which he lives — a company cornerstone that drives Foerstel’s long history of providing pro-bono services to local non-profit humanitarian and arts programs.


One of Tom’s proudest personal achievements is his ability to say Supercalifragilisticexpyalidocious backwards.