Enjoy a collection of musings, deep thoughts and good times from our crew here at Foerstel.

color picker

Korean designer Jinsu Park designed a concept pen that adopts the #eyedropper tool of #photoshop for real life.

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guerilla advertising

Need a creative jolt to get those inspiration juices flowing? This #dailyinspiration of guerrilla advertising campaigns are sure to make you chuckle.

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evolution of logo design

Logos are the most important part of a company’s branding, so its important that they stand out from the crowd. See how some of the world’s most iconic logos began and have evolved into the recognizable brands we know today.

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vintage typefaces

Typefaces, also known as font families like Arial and Garamond, could be the most under-appreciated but powerful art form in existence. Typeface design influences nearly

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Tom Foerstel : Founder & President

Tom Foerstel

Founder & President

Growing up in the San Francisco Bay Area in the 60’s, Tom developed a strong desire to create positive change for people and planet.


He went on to pursue his passion for art and design at Art Center College of Design in Pasadena, California, and worked for design firms in Southern California before moving to Boise, Idaho in the early 80’s. Foerstel Design opened its doors in 1985. Since its inception, the firm has cultivated a bold, happy, forward-looking team focussed on creating distinct and effective work on behalf of their clients.


An integral part of Tom’s philosophy is giving back to the community in which he lives — a company cornerstone that drives Foerstel’s long history of providing pro-bono services to local non-profit humanitarian and arts programs.


One of Tom’s proudest personal achievements is his ability to say Supercalifragilisticexpyalidocious backwards.